In the News: Big Data and Big Business

There’s much to be said about big data and the benefits it can provide when utilized. Sometimes, however, the data speaks for itself. These stories cover new research on the trajectory of big data platforms and the ... Read More

In the News: Big Data for Better Engagement

Big data is undeniably a buzzword in the business world. It’s a lot more than jargon, though — asking the right questions of the right data can yield invaluable results. As more industries look to gather insights ... Read More

How-To Guide: We Have Big Data, Now What?

The term “big data” is both commonplace and misunderstood, a buzzword that means different things to different companies. The idea of access to radically more information that translates to improved company ... Read More